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Bright Ideas Win Big

Written by Fuse Staff

Tim Reynolds '12

Students came together last November to share their new product ideas at Ithaca’s second annual Business Idea Competition. Four of 12 teams took top prizes. The members of each winning team received $5,000 for their business ideas or products.

Tim Reynolds ’14 won in the product category for the KettleShell, which turns any dumbbell into a kettlebell.

Jaclyn Cheri ’15 won in the service category with an app designed to decrease the amount of food waste produced by grocery stores. 

Mia Thomas ’13 and the team of Alex Comstock ’13 and Gianni Bersani ’13 tied for first in the health category. Thomas developed a shoe insert to improve walking patterns in autistic patients who toe walk, while Comstock and Bersani created a service for fast eye exams for everyone via exam kiosks. 

Additional funding is available from the alumnus who sponsored the competition if teams continue with their plans and reach certain milestones.



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