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Faculty Focus

Assistant professor studies the role nostalgia plays in marketing.

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Marketing professor reveals his passion for social media and what it takes to enter the business. 

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Thomas Swensen, professor of exercise science and sport studies, knows that watermelon can ease sore muscles after exercise. What he’s trying to find out is whether it can help lead to a faster recovery—and better performance.

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From analyzing campaign strategies to discussing cultural conflict rhetoric in class, communication studies professor Donathan Brown makes sure his students are thinking critically about the media messages they receive.
 

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