Want to start your own business someday?
Talk to someone who’s done it himself.
Jared O’Toole ’08 graduated with a degree in business finance but ultimately decided finance was not for him. Instead he created his own business.
Under30CEO consists of a social network, online magazine, and web seminars for young entrepreneurs.
In November he and cofounder Matt Wilson began broadcasting a national radio show via Small Business Television.
O’Toole firmly believes in branding and marketing with new social media.
“You’ve got to build your personal brand,” he says.“You have to get a blog up and running and start making a name for yourself doing whatever you want.”
Twitter and Facebook are great resources, too. Not only do they reach a large interested audience, but they are free and easy to use.
“It’s free marketing,” O’Toole says. “That wasn’t even a possibility 10 years ago.”
Are you a prospective student with college planning questions? Then myIthaca has got you covered.Sign-Up Learn More
Fuse is a student produced publication about the Ithaca College experience. All content in the print and web versions of Fuse is developed by current Ithaca College students in a breadth of different areas of study.